Crack the Customer Code: Eric Porres, Personalized Video Experience
Adam and Jeannie interview SundaySky CMO Eric Porres to discuss the new age of personalized video and how personal data is rolled in to drive serious engagement.
Adam and Jeannie interview SundaySky CMO Eric Porres to discuss the new age of personalized video and how personal data is rolled in to drive serious engagement.
Here are three ways Tostitos could have taken it to the next level and scored a touchdown — and maybe even a two-point conversion — with this execution.
Here are four guidelines that enable marketers to reach a truly personal level of customer interaction and avoid falling into generic segmentation traps.
Increasing online revenue at Saks Fifth Avenue with dynamic, video-powered advertising experiences
As marketers evaluate what they should stop, start and continue doing in the months ahead, it’s time to end these six bad habits.
Personalized video functions as both a brand medium and a performance medium, tapping emotions that speak to the wants and needs of every customer, strengthening personal attachment to a brand.