What Consumers Value Most in Retail Apps
Consumers say speed is the most important feature of a mobile retail application, according to recent research from SundaySky.
Author: Kelly Gentile
Posts by Kelly Gentile
6 Retail Brands Who Are Nailing The App Game
Researching how retailers can improve their apps, everyone named a few examples of brands with exceptionally good apps. Amazon, Target and Sephora are three of the best, according to the experts.
Why I Run Interviews Like an Episode of ‘Inside The Actors Studio’
SundaySky’s CMO Eric Porres discusses his particular methods on job interview questions and shares why these questions have stood the test of time.
Video tech – The Art Of Storytelling: Interview with Jim Dicso, CEO at SundaySky
Jim Dicso, CEO at SundaySky explains the importance of video technology in today’s martech stack – making content more effective, easing out communication, increasing business value for a longer period and providing more opportunities for upsell and cross-sell.
Top Tips To Increase Engagement Through Content
‘Tis the season for marketers to put on their best face and get “PRT”-y for consumers: get personal, get relevant and get timely with their advertising. One expert explains how marketers can get more personal – and more relevant – now.
How to Create Personalized Videos at Scale – Eric Porres
In this episode, newly appointed CMO of SundaySky, Eric Porres joins talks with me about constructing hyper-personalized videos using customer or data from pulling in data from the Facebook API.
