Dear Marketers, Data Alone Cannot Cure Your Personalization Problems
In a recent survey of our Fortune 500 customers, we asked them to rank their most common data challenges.
In a recent survey of our Fortune 500 customers, we asked them to rank their most common data challenges.
Consumers say speed is the most important feature of a mobile retail application, according to recent research from SundaySky.
Researching how retailers can improve their apps, everyone named a few examples of brands with exceptionally good apps. Amazon, Target and Sephora are three of the best, according to the experts.
SundaySky’s CMO Eric Porres discusses his particular methods on job interview questions and shares why these questions have stood the test of time.
Jim Dicso, CEO at SundaySky explains the importance of video technology in today’s martech stack – making content more effective, easing out communication, increasing business value for a longer period and providing more opportunities for upsell and cross-sell.
‘Tis the season for marketers to put on their best face and get “PRT”-y for consumers: get personal, get relevant and get timely with their advertising. One expert explains how marketers can get more personal – and more relevant – now.