SundaySky Expands Executive Team, Names Jeff Hirsch as Chief Marketing Officer
Data-driven marketing expert advances SundaySky’s leadership in personalized video engagement market.
Author: Jason Pineres
Posts by Jason Pineres
CEO Friday Fun-Facts: Shmulik Weller
A profile of SundaySky’s Co-founder & CEO, Shmulik Weller.
SundaySky Highlights Company Growth, Platform Advancements at 3rd Annual SmartVideo Summit
SundaySky announces global expansion, further innovation in personalized video marketing.
Brands Use GIFs to Make Their Emails Pop
As people’s inboxes become fuller and fuller, brands like Dell, ASOS, and eBay Enterprise are standing out by including animated elements, like GIFs and videos, in their marketing emails.
3 Ways to Up Your Advertising Game
Digital advertising and marketing executives have a plethora of data at their fingertips today, and so much is being done to apply this data to market their businesses with greater power and performance. But are brands taking full advantage of the opportunities available to them and their data? How can they ensure their marketing focus is providing quality to both their organization and their customers?
What is data-driven marketing?
Once considered a mysterious black art, marketing is now a quantifiable, data-based function. But how do businesses use data analytics to drive marketing decisions?
