SundaySky’s Video Experience Platform has been designed to enable variants depending on context, customer needs, and available resources. Video-powered experiences are a strategic part of any CX journey. That means there are always opportunities to use SundaySky’s video-powered experiences to deliver breakthrough outcomes and help consumers at moments of consequence.
SundaySky’s market-leading platform to integrate with Adobe to further enhance the delivery of millions of video-powered experiences across ever-changing customer journeys New York, NY – November 5, 2019 – SundaySky, the leading platform for video-powered
Most financial services companies are taking a narrow approach to personalization. Digitally empowered customers are seeking and expecting better, more relevant experiences, but product-oriented strategies handicap most banks and insurers. This report explains how financial
Personalized videos bring more relevant and engaging content to the customer journey. Marketing leaders must first determine whether they have a solid reason to deploy this technique and then follow best practices for its use.
Sephora was ranked highest among retailers for both personalization and use of video, followed by Amazon in both categories, according to a study by SundaySky. Walmart earned a 12th place ranking in both, while Target is listed among the top five retailers. Dell ranked higher than Microsoft in personalization but not in video.
SundaySky’s new study, the Personalization x Video Index (PVI), quantifies the personalization and video efforts of Fortune 500 companies according to customer feedback, offering key insights into the relationship between personalization, video experiences, customer satisfaction, and customer retention.
