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Author: Rachel Eisenhauer

Profile picture of Rachel Eisenhauer

Posts by Rachel Eisenhauer

Trends 2015: North American Digital Insurance

Posted on March 25, 2015

This report focuses on the drivers that are shaping the insurance landscape and the key actions that North American insurance digital teams must take through the remainder of 2015 to drive digital business transformation.

Posted in News & Press

Q&A with SundaySky’s Newest Hire: Meet Our CFO, Elan Yaish

Posted on March 24, 2015

SundaySky recently welcomed new executives to the SundaySky family. Elan Yaish joins us as our first chief financial officer, or as he’s perhaps more commonly known, the…

Posted in Blog

The Evolution of Personalized Video: From YouTube to Video Ads to SmartVideo

Posted on February 26, 2015

Looking back to only a decade ago, how we consume and share online video has drastically changed. YouTube launched in 2005, and by the end of the…

Posted in Blog

SmartVideo Benchmarks for Insurance Marketing Leaders [Infographic]

Posted on December 17, 2014

This SmartVideo Index infographic shares personalized video performance and viewer engagement metrics that matter for the insurance industry.

Posted in Blog

‘Say Thanks’ to Your Friends with Facebook’s Personalized Video Tool

Posted on November 26, 2014

Facebook’s new ‘Say Thanks’ personalized video tool.

Posted in Blog

Executive Q&A: How Personalized Video Works And What It Can Do For You

Posted on September 16, 2014

Enter personalized video, which enables a novel storytelling mechanism using customer data to create unique videos tailored for each individual viewer. This new media format supports the intersection of two important trends in user consumption: rich media and mass personalization. This Q&A answers the top questions you need to know about this significant new format.

Posted in News & Press

Welcome to the SundaySky Family: Mark Flaharty, EVP, Advertising

Posted on June 16, 2014

From Criteo and YouTube, industry veteran Mark Flaharty will lead development and execution of SmartVideo advertising strategy at SundaySky.

Posted in Blog

SmartVideo Advertising Wins Performance Marketing Award

Posted on May 9, 2014

SundaySky and MyThings win the 2014 Performance Marketing Award for best brand engagement for ShopDirect brand’s campaigns.

Posted in Blog

SundaySky Secures $20 Million in Series C Financing Round Led By Comcast Ventures

Posted on October 15, 2013

Funds will fuel product innovation and add go-to-market capacity for market expansion, widening company’s competitive gap

Posted in News & Press

Q&A with CEO Shmulik Weller: “SundaySky Closes $20M Financing Round” [VIDEO]

Posted on October 15, 2013

SundaySky’s CEO shares what the series C fundraising round means for customers, employees and the personalized, smart video category.

Posted in Blog

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