SmartVideo Technology: Product Spotlights 2017

Our product and R&D teams worked tirelessly throughout 2017 to enhance our SmartVideo technology with capabilities that enable enterprise marketing teams to seamlessly execute personalized video, at scale, throughout every stage of the customer lifecycle.

Looking Ahead: The Chief Personalization Officer

Personalization is the goal of modern digital marketing, which means a new position among brands is necessary: the Chief Personalization Officer (CPO). As part of our look ahead to 2018, we honor industry leaders who are defining the responsibilities of a CPO.