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Why Personalization Is Key For Retail Customer Experiences

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Source: Retail Customer Experience Read Full Article
Customer Experience Retail & E-commerce Customer Loyalty

With technology evolving, giant digital-forward companies taking over in-store shopping, and brick-and-mortar stores slowly closing their doors, it's an understatement to say the retail industry is drastically changing. But, one thing that will always be important? Customers — specifically, loyal customers.