How the Travel Industry is Deepening Customer Loyalty
Travel and hospitality brands are enhancing their loyalty initiatives at every channel and touch point, for an optimal customer experience.
Travel and hospitality brands are enhancing their loyalty initiatives at every channel and touch point, for an optimal customer experience.
The Cool Vendors in CRM Customer Service and Social provide IT and business buyers with innovative approaches, tools and technologies for creating positive customer service experiences. They capture customer feedback in traditional and social channels.
Repurposed Super Bowl ads can leverage customer data for smarter, more targeted video advertising campaigns.
Personally relevant video drove higher engagement in 2012, and will be an emerging technology for CMOs to watch in 2013.
Guest blog from PossibleNOW discusses how Southwest Airlines uses customer preferences to generate both customer loyalty and ample revenue.
The 2012 Digiday Video conference in NYC shared the state, growth, opportunities and challenges of the online video market.