Use Case: Customer Education

401k Participant Engagement: How Personalized Video Closes the Gap

Retirement plan providers send millions of communications every year. Participants look at very few of them. The problem isn’t volume; it’s more likely format and relevance. Personalized video moved the needle on 401k participant engagement,

CX Today: Enterprise AI Video Has a Relevance Problem

CX Today sat down with SundaySky VP of Marketing Brendan Cournoyer to explore why so many enterprise AI video initiatives fail to move the needle, and what customer experience (CX) organizations need to do differently.