NEW YORK–(BUSINESS WIRE)–SundaySky, the creator of SmartVideo, today announced that it has been included in the list of “Cool Vendors” in the April 15th Cool Vendor for CRM Customer Service and Social, 2013 report by Gartner, Inc. The Cool Vendors in the report provide organizations with new approaches, tools and technologies for delivering satisfying customer service experiences.
According to the Gartner report, customer service executives are looking for a way to differentiate their organization’s products and services through the use of video-based customer service solutions.
SundaySky’s SmartVideo differs from basic video customer service by helping organizations engage consumers with personalized, real-time videos, supporting acquisition, service, growth and loyalty activities.
Johan Jacobs, research director at Gartner and co-author of the report, wrote, “Customer service and social solutions have come a long way in the past six months, and new products have emerged that not only provide a great competitive advantage, but also can help organizations expand into new markets. This research describes five vendors that offer innovative approaches and technology for improving the customer experience during service interactions in traditional, as well as social, channels.”
“It is an honor to be named as one of Gartner’s Cool Vendors, as we believe it signifies SmartVideo as an emerging and compelling approach for delivering engaging and effective customer service experiences,” said Jim Dicso, president of SundaySky. “Executives across industries are enhancing their customer engagement strategies with SmartVideo – not only to meet consumers’ digital expectations and differentiate their brands, but also to boost consumer satisfaction and drive measurable financial impact, a market need that is reflected in the Gartner report.”
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