Bank of America has been working with SundaySky for the last several years to integrate video into its digital customer journey. A bank’s goal is pretty clear when it comes to building online journeys. Banks
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In this video interview with PYMNTS.com, SundaySky’s SVP of product and creative Guy Atzmon discusses how COVID-19 rapidly accelerated a digital shift for consumers, even the holdout customers who had been slow to start making
The pandemic continues to accelerate the adoption of video. But, as current conditions ease will the shift to video that we have seen over the last few months prove to be a fad or is
“The Drum” interviewed Jonathan Ben-Haim, Head of Creative Strategies at SundaySky, about how brands can create moments of serendipity while purchasing online. Author Sam Bradley explains that the potential of a bargain or perfect finds
Brands competing on customer experience often focus on the moments leading up to purchase. What comes next, the post-sale experience is gaining well-deserved attention. This article discusses the importance of providing customers with a positive
Apryl Casale, Director of Product and Solutions Marketing, writes about emotional intelligence and the digital customer experience. Emotional intelligence (EI) is the ability to handle interpersonal relationships (and customer relationships) empathetically. Apryl offers key ingredients
