Personalization

Video Personalization at Scale

Tailored video messaging can capture — and keep — your audience’s attention and create meaningful connections.

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SundaySky’s personalized video creation process is automated and seamlessly integrated with your existing data.

19% Reduction in Service Calls
48 Points increase in NPS
1:1 Personalization

Create videos tailored to each individual by inserting personalized elements into video content and dynamically populating the moment a viewer presses ‘play’.

Segmented Messaging

Use video logic to dynamically adjust messaging, visuals, and narration to cater precisely to different audience segments, helping to drive more desired behaviors and better engagement.

Flexible Templates

Harness the power of our customizable template library with built-in personalized elements to create personalized videos that can scale to reach all your audiences in a matter of hours.

Connect data from any source

Leverage out-of-the-box data connectors to access data from HubSpot, Salesforce, Marketo or Google Sheets, allowing you to use seamlessly use your data within the SundaySky Platform for video personalization. Or if you prefer, upload data directly to the platform in just a few clicks!

Learn more about our data connectors

Elevate your video with dynamic text, media and narration

Use flexible content templates to dynamically change media, text, narration, and call-to-actions (CTA) based on the individual or audience viewing a video. This allows you to tailor your message to fit each customer’s specific point in their journey and address their unique needs.

Check out our blog on the importance of personalization

Segment Messaging by Audience

Use the platform’s ‘Message By Audience’ feature to create a single video that serves different audiences. Let platform logic customize the text, media, and narration of a video for every audience segment, intelligently displaying the right content based on the viewer’s profile.

Check out our personalization best practices

“What we’ve seen is that, if a simple image speaks a thousand words, personalized video does exponentially more.”

ALICE MILLIGAN
Chief Marketing Officer at Morgan Stanley

“Personalized videos really do help to simplify extremely complicated information”

KELLEY THOMES RIES
VP, Member Experience & Engagement

“Personalized video takes a very personal, important moment in eye healthcare and creates a connection by delivering it through something richer and more engaging.”

PHIL BIENERT
President & Chief Marketing Officer
Onboarding health plan members with personalized video to cut through obtuse, confusing jargon. View this case study
Elevating personalized engagement for more than six million members with video throughout the lifecycle. View this case study
Supporting subscribers through the billing journey with personalized video to reduce inbound contact center calls. View this case study

SEE HOW EASY IT IS TO CREATE PERSONALIZED VIDEO

In our 30-minute demo, you’ll learn how: 

  • Anyone can create personalized videos quickly and easily (no previous video experience necessary!)
  • Real-time video personalization creates audience-specific and 1:1 customer experiences that resonate more with viewers
  • Quickly you can actually get started making your own personalized videos (hint: it’s immediately!)

Schedule a demo today.