Telecommunications / Retention & Loyalty

Comcast | Retention and Loyalty

By delivering SundaySky’s video-powered experiences at moments of consideration, Comcast uses individualization to enhance the customer experience and educate customers about upgrades, product features, value-added services, and benefits. Video-powered experiences help Comcast strengthen relationships and improve brand loyalty.

Benefits

  • Churn rate reduction
  • Related care cost reduction
  • Customer experience impact
  • NPS impact

Audience

Existing customers eligible for an X1 promotional upgrade

Touchpoints

Eligible customers outside the first 90 days

Channels

Email

Customer

Comcast

Industry

Telecommunications

Solution

Retention & Loyalty

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