Healthcare / Welcome & Onboarding

Anthem | Welcome and Onboarding

Anthem delivers SundaySky’s video-powered experiences at moments of confusion to provide support for new members. Individualized information, including plan details, cost estimates, payment reminders, and helpful online links, educate new members and drive digital tool adoption.

Benefits

  • Related care cost reduction
  • Disenrollment rate reduction
  • Customer experience impact
  • Brand impact

Audience

New plan members

Touchpoints

Based on payment date and first login date to portal

Channels

Portal interstitial and email

Customer

Anthem

Industry

Healthcare

Solution

Welcome & Oboarding

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