We believe consumers are unique individuals – not a group of demographics – and that each wants to be communicated to in a personal and compelling way. We believe in treating every consumer as an audience of one. At SundaySky, it is our mission to transform the relationship between brands and customers through personalized video, and help brands realize the potential in the audience of one.
In 2006, Shmulik Weller and Yaniv Axen founded SundaySky when they asked each other: “What if video could be created dynamically and at scale the way webpages are?” In a quest to answer that question, our dynamic video generating engine was born. Our SmartVideo technology has evolved from requiring 47 minutes to render the very first automated video to requiring mere milliseconds to generate each personalized video by our platform, which has made it possible to generate more than 2 billion SmartVideos, rendered in real time and viewed to date.
Since then, we’ve been pioneering robust data-driven technology and leveraging the expertise of our diverse team to push the market forward and transform the brand-customer relationship. As vanguards, we don’t wait for challenges to emerge; we continuously innovate to anticipate them.
Our company uniquely blends art and science, creating a new paradigm where video content and creative is generated by data and machine learnings. The Sky is our guide, where art meets science: clouds are constantly shifting to make unique shapes and stars converge to form constellations as visual renderings. We paired Sky with Sunday because it’s the first day of a new week and the start of something exciting and fresh. We are embarking on a new era of art and science, of design and technology, of business value and consumer experience. SundaySky represents a new age of endless possibilities. SundaySky’s the limit!