Macy’s is one of the top brands in the online video market, utilizing omnichannel marketing to engage with the “connected consumer.”
Archives: Blogs
The top 5 themes and takeaways for the online video ad industry from the Videonuze 2012 Online Video Advertising Summit in NYC.
Five considerations and applications for ensuring successful customer engagement with online video.
Yaniv Axen responds to a recent DigiDay article, relating ad-tech myths to online video advertising.
Why telcos like AT&T are embracing personalized video to combat billing statement confusion.
Considerations for delivering personalized video in batch mode or in real time. Real-time delivery ensures data is secure and accurate.
