Opinion: The power of a scene library approach and personalization makes it easier than ever to create viewer experiences that drive and even enhance brand-to-consumer videos.
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Our Latest Thinking
Opinion: The power of a scene library approach and personalization makes it easier than ever to create viewer experiences that drive and even enhance brand-to-consumer videos.
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SundaySky’s SVP of Creative & Industry Solutions, Guy Atzmon, shares his thoughts on Nike personalization, and how the shoe company is leading the way in transforming the retail customer experience.
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Being as email campaigns tend to be one of the bigger strategies used by retailers to bring loyal customers back for the holiday season, we’ve decided to share four ways retailers can enhance their email to video viewer experience.
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In our second installment of the CPO of the Future series, hear from Accenture Interactive’s Jeriad Zoghby on what it takes for CMOs to develop a personalization mindset.
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What can publishers do to manage and monetize their premium video inventory? Get the lowdown from FreeWheel Publishers General Manager James Rooke in the latest installment of our Video Centers of Excellence series.
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In the first installment of our Chief Personalization Officer of the Future interview series, catch up on our SmartVideo Summit talk with 1-800-CONTACTS CMO Phil Bienert as he discusses how brands can best implement personalization.
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SundaySky now has HIPAA compliance. Get the details on what this means for healthcare and insurance companies.
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