Our musings on making video personal
SundaySky’s new study, the Personalization x Video Index (PVI), quantifies the personalization and video efforts of Fortune 500 companies according to customer feedback, offering key insights into the relationship between personalization, video experiences, customer satisfaction, and customer retention.
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Learn five opportunities where retirement service institutions can leverage video-powered experiences across the investor journey to drive break through outcomes at moments of consequence; high-stakes points when the customer relationship can be broken in an instant.
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For the next installment of Behind The Personalized Videos, we’re celebrating some of the women on our team for International Women’s Day!
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Hot off the presses is Gartner’s annual CMO Spend Survey for 2018 – 2019, co-authored by Gartner analysts Ewan McIntyre and Anna Maria Virzi. Gartner surveyed 621…
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Personalization and interactivity will continue shaping major trends, such as built-in testing frameworks and the true beginning of the end for broadcast, in the video marketing space this year.
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This year’s IAB Annual Leadership meeting dropped some significant knowledge on advances happening in video marketing, data (is the new oil?) and the direct brand economy (also known as DTC).
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Direct to consumer brands are breaking through the noise of the digital world by creating personalized customer experiences that add value to the products themselves.
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