Forrester analyst Andrew Hogan discussed how leaders in person-first personalization are changing the way brands look at customer experience at the 2017 SmartVideo Summit.
> read more
Our Latest Thinking
Forrester analyst Andrew Hogan discussed how leaders in person-first personalization are changing the way brands look at customer experience at the 2017 SmartVideo Summit.
> read more
A recap of the conference’s core themes on designing customer experiences that are built on human emotion, personalized engagement and customer-centricity.
> read more
Customer experience determines how brands win or lose in today’s world. Personalized video enables each and every customer engagement to be relevant, valuable and entertaining, which together makes for a better customer experience.
> read more
To date, Facebook has used personalized videos for purely celebratory and fun experiences. However, personalized video has the potential to do so much more when used in an action-driven, service-driven way.
> read more
Person-first personalization and video-led engagement are leading the customer experience revolution for AT&T, Citi, Verizon, Hilton, T. Rowe Price & RBC.
> read more
Most, if not all, retailers are introducing some form of personalization into their customer engagement strategies. Much like most other industries, though, they are running into the…
> read more
This year, SundaySky invited a couple hundred partners, customers, and analysts to discuss the evolution of personalized customer engagement.
> read more