Four metaphors for performance marketers who only use last-click attribution to effectively measure online and video advertising campaigns.
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Retargeted video advertising is effective at converting customers. Here are 4 tips to enhance online video ads to maximize engagement and results.
The importance of using multiple channels and smart video to meet customer wants and needs.
SundaySky President and CRO Jim Dicso interviewed on NBC’s “Press:Here” – a weekly technology and business roundtable show.
Today, 90% of online video ads are repurposed TV campaigns. Yet as online video technology evolves, what does the future of video advertising look like?
Monthly billing statements are typically difficult for consumers to understand, but personalized video bills make it easy while boosting customer engagement and loyalty.
