In an effort to discover our own Facebook video best practices, we decided to deploy video creative tests with some of our first Facebook ad programs.
Archives: Blogs
In order to form data-driven best practices for Facebook video ads, SundaySky partnered with an online retailer to test video story architectures to learn if one approach is more effective than the others when it comes to capturing and retaining the attention of audiences on Facebook and Instagram.
SundaySky’s Guy Atzmon chimes in on what it means for marketers now that Netflix has jumped on the interactive video trend.
Have you ever wondered who the team is behind all of the personalized videos? Check out our first installment of Meet The SundaySky Team.
The holiday season is about embracing those you know best, and this rings true just as much for brands and their customers as it does for individuals…
How can the healthcare industry generate feel-good emotions from CX while reducing negative responses? The solution resides in personalized video that enhances emotion, effectiveness and ease.
