How brands can influence customers and drive behavioral change with the strongest and most captivating storytelling medium: personalize video.

Facebook’s new ‘Say Thanks’ personalized video tool.

Brands that can successfully harness and use the power of big data can nurture long-term customer loyalty.

CMSWire

SundaySky’s Jim Dicso on improving the CMO and CIO collaboration and alignment.

Why personalized video throughout the customer lifecycle can acquire and retain policyholders.

From Criteo and YouTube, industry veteran Mark Flaharty will lead development and execution of SmartVideo advertising strategy at SundaySky.