Multichannel Merchant

Personalization Lessons From Nike’s World Cup Campaign

September 19, 2018 – As one of the beloved brands that continues to lead in innovative product design and unique advertising strategies, I’d like to highlight how Nike leverages the power of personalization through the customer lifecycle and in marketing communication.

Diginomica

SundaySky wants you to create truly personalized videos

August 16, 2018 – What passes for personalized video hasn’t been terribly impressive to date. But SundaySky thinks they’ve advanced what’s possible – with personal videos on the fly. Barb Mosher Zinck takes a closer look – and gets her own personalized video.

Adweek

From ‘U’ to ‘View’: How the Viewer Experience Needs to Go Beyond Video

August 8, 2018 – SundaySky’s SVP Creative & Product, Guy Atzmon, shares how the video viewer experience needs to go beyond video, and is easier than ever with the power of personalization and a video scene library.

Smallbiz Technology

Hilton Hotel Uses Personalized Video To Greet Guests Before They Arrive

June 30, 2018 – Hilton uses personalized video to make a deeper impact on guests before they even step foot on one of Hilton’s properties.

Built In NYC

Leadership shakeup: Meet 6 new execs in NYC tech

June 25, 2018 – NYC tech is going through a bit of a makeover. Six new executives — three of whom are at the same company — are shaking up the tech scene by utilizing their decades of experience and fresh insight. Get to know the newest names in the industry.

Destination CRM

SundaySky Debuts SmartVideo Studio

May 15, 2018 – SundaySky, a provider of personalized video for marketers, today introduced the SmartVideo Studio, empowering marketers to create, manage, deploy, and measure personalized video.

MarTech Series

SundaySky Unveils SmartVideo Studio for Enterprise Digital Storytelling and Video-Led Customer Experiences

May 15, 2018 – SundaySky introduced the next generation of its SmartVideo Marketing Cloud giving brands the ability to create personalized and engaging videos within minutes .

Business Wire

SundaySky Debuts SmartVideo Studio for Enterprise Digital Storytelling and Video-Led Customer Experiences

May 15, 2018 – SundaySky introduces next generation of its SmartVideo Marketing Cloud giving brands the ability to create personalized and engaging videos within minutes.

Media Post

Looking Into The Future: The Chief Personalization Officer

May 10, 2018 – It’s clear that forward-thinking leaders are bringing the martech industry into another dimension, where true one-to-one engagement between brands and consumers is a constant. It’s within this unique convergence of digital marketing, advertising and customer care that the chief personalization officer will operate.

MarTech Series

SundaySky SmartVideo Drives Individualized Video Engagement Using Actionable Data

May 7, 2018 – The SundaySky SmartVideo Platform is helping marketers fulfill the promise of the adtech and programmatic worlds, by enabling the use of their valuable consumer data.