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B2B Marketers on a Mission [Podcast]: How Video Uplevels Every Part of the Customer Journey
B2B Marketers on a Mission aims to serve marketers and digital entrepreneurs in B2B industries and provide them with an opportunity to listen to quality content that will
motivate them to succeed as well as strategically pivot their businesses.
In this episode, SundaySky board member and CMO advisor Jessica Deckinger talks about how platforms such as SundaySky are transforming video for use in everything from marketing to onboarding. As Deckinger points out, gone are the days of hiring crews and scheduling shoots. Now, inexperienced people can efficiently produce and personalize compelling, high-quality video messages, at scale, and deliver them to target audiences in real time. Deckinger offers insight and actionable tips on how companies can use the convenience, efficiency, and effectiveness of a platform like SundaySky to overcome internal resistance to video and begin to seize the benefits.
Watch the full podcast episode below:
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