Healthcare needn’t be complex
Kelley Thomes Ries, Vice President of Marketing Strategy at UnitedHealthcare, shares how interactive and personalized video experiences combat moments of misunderstanding and confusion for members, resulting in breakthrough business outcomes for UnitedHealthcare, such as increasing members’ use and adoption of digital tools, lifting member satisfaction and Net Promoter Scores, and reducing the number of inbound care calls.
“We’re using SundaySky to make a very complicated experience simple. SundaySky’s platform gives us the flexibility to configure video content at scale and organize topical scenes together, and the workflow simplicity helps us maintain speed to market in our various initiatives.”
VP, Member Experience and Engagement at UnitedHealthcare
VIDEO THAT RAISES CX –
AND ROI
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