1. Identification
1. We identify an individual who logs into a brand’s website, account portal, or mobile application.
2.Initiation
2. The individual sees the opportunity to view a personalized video and clicks play to watch, or the video can autoplay based on the experience.
3. Impression
3. SundaySky’s Personalized Video Marketing Cloud renders a personalized video at this exact moment by selecting the story, sequencing scenes and choosing creative based on the viewer’s profile, historical and situational data.

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Contact us to better understand how personalized video can help you build stronger bonds with your customers.

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