{"id":20406,"date":"2020-12-21T03:26:37","date_gmt":"2020-12-21T03:26:37","guid":{"rendered":"https:\/\/sundaysky.com\/news\/the-martech-show-episode-10-chiefmartec\/"},"modified":"2025-02-11T22:41:13","modified_gmt":"2025-02-11T22:41:13","slug":"the-martech-show-episode-10-chiefmartec","status":"publish","type":"news","link":"https:\/\/sundaysky.com\/jp\/news\/the-martech-show-episode-10-chiefmartec\/","title":{"rendered":"The Martech Show Episode #10: Lessons from a Fortune 50 CMO on Agile Marketing, Martech &#038; More"},"content":{"rendered":"<p>Season #1 of The Martech Show, hosted by Scott Brinker, concludes with a terrific conversation with David Edelman, a pioneer of modern, martech-powered marketing and a rare individual in our industry who has led digital transformation from the perspective of an agency, a management consultant, and a Fortune 100 brand CMO. SundaySky CEO Jim Dicso joins David on the episode, as they dig into some great examples of how all the pieces of a bold idea, data, experimentation, and personalization all came together at Aetna.<\/p>\n<p><strong><a href=\"https:\/\/chiefmartec.com\/2020\/12\/martech-show-episode-10-lessons-fortune-50-cmo-agile-marketing-martech\/\" target=\"_blank\" rel=\"noopener noreferrer\">Watch the full episode here on ChiefMartec.com<\/a><\/strong>, or below:<\/p>\n<p><center><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/74i8O8Bx1YE\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Season #1 of The Martech Show, host<\/p>\n","protected":false},"author":4,"featured_media":5044,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","om_disable_all_campaigns":false,"inline_featured_image":false,"footnotes":""},"industry":[],"use_case":[],"blog-topic":[],"class_list":["post-20406","news","type-news","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Martech Show Episode #10: Lessons from a Fortune 50 CMO on Agile Marketing, Martech &amp; 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