{"id":17455,"date":"2018-02-15T20:28:54","date_gmt":"2018-02-15T20:28:54","guid":{"rendered":"https:\/\/sundaysky.com\/blog\/career-day-personalize-path\/"},"modified":"2025-02-18T16:56:56","modified_gmt":"2025-02-18T16:56:56","slug":"career-day-personalize-path","status":"publish","type":"blog","link":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/","title":{"rendered":"Career Day: Why It\u2019s Important To Personalize Your Path"},"content":{"rendered":"

The old axiom holds true: Inspiration comes from anywhere.<\/p>\n

Recently I had the pleasure of speaking at Career Day at Comprehensive Model School Project (CMSP) M.S.\/ H.S. 327, a school for economically disadvantaged children in grades 6-12 in the Bronx. As I made the rounds of four different classrooms, mixing personal and professional stories while stumping for personalized technology<\/a> and SundaySky, I responded to a flurry of raised hands with questions:<\/p>\n

\n

\u201cDo you plan everything out before you write?\u201d (Not always.) \u00a0\u00a0<\/p>\n

 <\/p>\n

\u201cDoes your company make those survey ads that run before YouTube videos?\u201d (No.)<\/p>\n

 <\/p>\n

\u201cHow much do you get paid?\u201d (I plead the fifth.)<\/p>\n<\/blockquote>\n

Addressing their boundless curiosity required quick-thinking aplomb, but my concerns lay elsewhere. I hoped to impart words of meaning to the students, whose unwritten futures deserved more than hackneyed clich\u00e9s and platitudes.<\/p>\n

The larger question for me was simple: How can I properly advise these kids on a career?<\/p>\n

I took a moment to reflect upon my cab ride en route to the school. While traveling on the Cross-Bronx Expressway, I considered the work we do at SundaySky and how it could possibly relate to Career Day. If you peruse the \u201cAbout Us<\/a>\u201d section of our company\u2019s website, you\u2019ll read that SundaySky believes \u201cconsumers are unique individuals – not a group of demographics – and that each wants to be communicated to in a personal and compelling way. We believe in treating every consumer as an audience of one. At SundaySky, it is our mission to transform the relationship between brands and customers through personalized video, and help brands realize the potential in the audience of one.\u201d<\/p>\n

SundaySky espouses the notion that customers deserve marketing customized specifically to their needs and wants, which vary from person to person. It was then that I connected the ethos of personalization with the philosophy of a career. A career can have many twists and turns, depending on the type of industry and the characteristics of the career-seeker. At CMSP 327 I stood in front of potential doctors, lawyers, business executives, journalists and artists, amid a myriad of possible professional opportunities. They were teens and tweens hailing from assorted backgrounds with an eclectic range of interests and abilities. Realistically there is no one piece of advice applicable to everyone, no one nugget of wisdom that works for all.<\/p>\n

So I told the students of CMSP 327, in as many words, \u201cPersonalize your path.\u201d Get on board a career specific to who YOU are and follow it. It may not be the same as anyone else\u2019s journey, but it\u2019s going to be one that belongs to you – or, put another way, with a tweak to the \u201cAbout Us\u201d copy from the SundaySky website:<\/p>\n

\n

\u201cYou are unique individuals, not a group of demographics. Your story is personal and compelling. Realize the potential in you.\u201d<\/p>\n<\/blockquote>\n

Whether it\u2019s a student pursuing a career or an advertiser pursuing a marketing strategy, personalization is sound advice that fits best.<\/p>\n

Special thanks to Principal Alixandre Ricci, Barbara J. Gonzalez and the faculty, staff and students at CMSP 327 for inviting me to Career Day and serving as the inspiration for this article. \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

A visit to a New York City public school reinforces the importance of having a personalized strategy, drawing parallels between having a video advertising campaign and choosing a career.<\/p>\n","protected":false},"author":7,"featured_media":19688,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","om_disable_all_campaigns":false,"inline_featured_image":false,"footnotes":""},"industry":[],"use_case":[],"blog-topic":[82],"class_list":["post-17455","blog","type-blog","status-publish","format-standard","has-post-thumbnail","hentry","blog-topic-company"],"acf":[],"yoast_head":"\nCareer Day: Why It\u2019s Important To Personalize Your Path | SundaySky<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Career Day: Why It\u2019s Important To Personalize Your Path | SundaySky\" \/>\n<meta property=\"og:description\" content=\"A visit to a New York City public school reinforces the importance of having a personalized strategy, drawing parallels between having a video advertising campaign and choosing a career.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/\" \/>\n<meta property=\"og:site_name\" content=\"SundaySky\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SundaySkyVideo\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-18T16:56:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sundaysky.com\/wp-content\/uploads\/2018\/02\/Blog-career-day-personalize-path-1-png.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1557\" \/>\n\t<meta property=\"og:image:height\" content=\"1557\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@sundaysky\" \/>\n<meta name=\"twitter:label1\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data1\" content=\"3\u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/career-day-personalize-path\\\/\",\"url\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/career-day-personalize-path\\\/\",\"name\":\"Career Day: Why It\u2019s Important To Personalize Your Path | SundaySky\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/career-day-personalize-path\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/career-day-personalize-path\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sundaysky.com\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Blog-career-day-personalize-path-1-png.webp\",\"datePublished\":\"2018-02-15T20:28:54+00:00\",\"dateModified\":\"2025-02-18T16:56:56+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/career-day-personalize-path\\\/#breadcrumb\"},\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/career-day-personalize-path\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/career-day-personalize-path\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sundaysky.com\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Blog-career-day-personalize-path-1-png.webp\",\"contentUrl\":\"https:\\\/\\\/sundaysky.com\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Blog-career-day-personalize-path-1-png.webp\",\"width\":1557,\"height\":1557},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/career-day-personalize-path\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blogs\",\"item\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Career Day: Why It\u2019s Important To Personalize Your Path\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/#website\",\"url\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/\",\"name\":\"SundaySky Video Platform\",\"description\":\"Transforming Customer Engagement with Video\",\"publisher\":{\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/#organization\"},\"alternateName\":\"SundaySky\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ja\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/#organization\",\"name\":\"SundaySky\",\"url\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sundaysky.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/Sundaysky-logo-02.png\",\"contentUrl\":\"https:\\\/\\\/sundaysky.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/Sundaysky-logo-02.png\",\"width\":1920,\"height\":1080,\"caption\":\"SundaySky\"},\"image\":{\"@id\":\"https:\\\/\\\/sundaysky.com\\\/jp\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/SundaySkyVideo\",\"https:\\\/\\\/x.com\\\/sundaysky\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/sundaysky\\\/\",\"https:\\\/\\\/www.instagram.com\\\/sundayskyvideo\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Career Day: Why It\u2019s Important To Personalize Your Path | SundaySky","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/","og_locale":"ja_JP","og_type":"article","og_title":"Career Day: Why It\u2019s Important To Personalize Your Path | SundaySky","og_description":"A visit to a New York City public school reinforces the importance of having a personalized strategy, drawing parallels between having a video advertising campaign and choosing a career.","og_url":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/","og_site_name":"SundaySky","article_publisher":"https:\/\/www.facebook.com\/SundaySkyVideo","article_modified_time":"2025-02-18T16:56:56+00:00","og_image":[{"width":1557,"height":1557,"url":"https:\/\/sundaysky.com\/wp-content\/uploads\/2018\/02\/Blog-career-day-personalize-path-1-png.webp","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@sundaysky","twitter_misc":{"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593":"3\u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/","url":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/","name":"Career Day: Why It\u2019s Important To Personalize Your Path | SundaySky","isPartOf":{"@id":"https:\/\/sundaysky.com\/jp\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/#primaryimage"},"image":{"@id":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/#primaryimage"},"thumbnailUrl":"https:\/\/sundaysky.com\/wp-content\/uploads\/2018\/02\/Blog-career-day-personalize-path-1-png.webp","datePublished":"2018-02-15T20:28:54+00:00","dateModified":"2025-02-18T16:56:56+00:00","breadcrumb":{"@id":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/#primaryimage","url":"https:\/\/sundaysky.com\/wp-content\/uploads\/2018\/02\/Blog-career-day-personalize-path-1-png.webp","contentUrl":"https:\/\/sundaysky.com\/wp-content\/uploads\/2018\/02\/Blog-career-day-personalize-path-1-png.webp","width":1557,"height":1557},{"@type":"BreadcrumbList","@id":"https:\/\/sundaysky.com\/jp\/blog\/career-day-personalize-path\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sundaysky.com\/jp\/"},{"@type":"ListItem","position":2,"name":"Blogs","item":"https:\/\/sundaysky.com\/jp\/blog\/"},{"@type":"ListItem","position":3,"name":"Career Day: Why It\u2019s Important To Personalize Your Path"}]},{"@type":"WebSite","@id":"https:\/\/sundaysky.com\/jp\/#website","url":"https:\/\/sundaysky.com\/jp\/","name":"SundaySky Video Platform","description":"Transforming Customer Engagement with Video","publisher":{"@id":"https:\/\/sundaysky.com\/jp\/#organization"},"alternateName":"SundaySky","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sundaysky.com\/jp\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Organization","@id":"https:\/\/sundaysky.com\/jp\/#organization","name":"SundaySky","url":"https:\/\/sundaysky.com\/jp\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/sundaysky.com\/jp\/#\/schema\/logo\/image\/","url":"https:\/\/sundaysky.com\/wp-content\/uploads\/2022\/11\/Sundaysky-logo-02.png","contentUrl":"https:\/\/sundaysky.com\/wp-content\/uploads\/2022\/11\/Sundaysky-logo-02.png","width":1920,"height":1080,"caption":"SundaySky"},"image":{"@id":"https:\/\/sundaysky.com\/jp\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SundaySkyVideo","https:\/\/x.com\/sundaysky","https:\/\/www.linkedin.com\/company\/sundaysky\/","https:\/\/www.instagram.com\/sundayskyvideo\/"]}]}},"_links":{"self":[{"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/blog\/17455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/comments?post=17455"}],"version-history":[{"count":0,"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/blog\/17455\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/media\/19688"}],"wp:attachment":[{"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/media?parent=17455"}],"wp:term":[{"taxonomy":"industry","embeddable":true,"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/industry?post=17455"},{"taxonomy":"use_case","embeddable":true,"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/use_case?post=17455"},{"taxonomy":"blog-topic","embeddable":true,"href":"https:\/\/sundaysky.com\/jp\/wp-json\/wp\/v2\/blog-topic?post=17455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}