Customer Story

Activating Shoppers Across Consumer & Business Buying Journeys

OUR PARTNERSHIP

Staples, a long-standing SundaySky customer, orchestrates video advertising experiences across buying journeys at key moments in order to engage customers, convey value messages, and turn passive browsers into active shoppers. Contextual and dynamic video ads, delivered across programmatic and paid social channels, result in breakthrough outcomes including incremental sales, increased traffic to the site and retail stores, and significant return on ad spend.

Relevant, dynamic and co-branded video across programmatic and social

“We have really invested more with SundaySky because of the success that we’ve seen and we think video in particular as a medium is more important in the future than a lot of what you see. SundaySky just stands out as a partner.”

Kathryn Thakur

Senior Manager, Media Buying at Staples