Personalized Video for Telecommunications

Be the provider that connects; create reliable, long-term relationships with subscribers. If you’re an MSO or wireless carrier, personalized video solutions engage subscribers and reduce churn and customer care costs while positively impacting customer experiences.

Schedule a demo today

Convert New Customers

Deliver the most relevant ad experience possible. Personalized video advertising offers dynamic creative and narration, resulting in ad content that’s engaging and unique to each viewer. Help prospective subscribers understand brand differentiation and personalize offerings during and following site visits.

Proven Personalized Video Impact:

  • Drive conversion rates while lowering cost per acquisition
  • Increase return on ad spend
  • Accelerate purchase flow

Watch how Cox delivers a compelling video advertising experience

Welcome & Onboard Customers

Got new subscribers? Personalized video solutions deliver fresh and exciting welcome experiences at the beginning of a customer relationship. Bought a new device? Welcome subscribers while communicating the benefits and information related to the highest customer service calls.

Proven Personalized Video Impact:

Explore how Verizon welcomes new customers

Support Billing & Customer Care

Deliver statements to subscribers in a friendly way – through personalized video billing solutions. Actively support subscribers and address billing complexity like explaining how a bill is structured and how to set up payments. Personalized video provides customer support in an easily digestible manner, ensuring subscribers receive only the most relevant details about their bill or service.

Proven Personalized Video Impact:

  • Reduce inbound call volume and related expenses
  • Increase uptake on services like autopay and paperless billing
  • Reduce the cost of care and early churn

Grow Customer Loyalty

Leverage video personalization to educate subscribers and foster loyalty. Personalized video establishes a positive relationship from the get-go, by providing customers with the knowledge they need to take advantage of benefits. Whether it’s time to renew a contract or promote an upgrade, guide subscribers through the process while offering the perfect recommendations.

Proven Personalized Video Impact:

  • Reduce inbound call volume and related expenses
  • Increase uptake on value-added services, like autopay and paperless billing
  • Reduce the cost of care and early churn

Resources & Blog Articles for Telecommunications

Download

Cox Communications: Driving Conversions While Lowering CPA on Facebook

Read how Cox Communications drives customer acquisition at a highly effective cost per order with personalized video advertising on Facebook.

Download
+
Telecoms and MSOs getting sticky cover photo
Blog Post

Getting Sticky With It: MSOs And Telecoms Must Get Personal To Keep More Customers

In the age of the customer, it is more important than ever to provide personalized experiences at all touch points in the consumer lifecycle. MSOs and telecoms have the unique opportunity to do this with personalized video.

> Read More
+
Download

How Telcos Can Derive More Value From Personalized Advertising

Explore how leading telcos are driving more value with deeper personalization and targeting within their ad programs.

Download
+

Schedule a demo today