SmartVideo for Ecommerce

Get personal with your shoppers. Personalized video solutions help online retailers promote brand awareness, bring consumers back to the site, generate new business, and promote loyalty initiatives, making your brand more effective and relevant. Delight shoppers with powerful personalized video stories delivered across Programmatic, YouTube and Facebook to achieve higher revenue per customer, significant ad spend performance, and stronger brand advocacy.

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Raise Shopper Awareness

Be the brand that’s top of mind. Personalize key brand messages to your audience with a high propensity to buy to inspire decision-making confidence. 

Proven SmartVideo Impact:

Watch how Staples turns passive browsers into active shoppers

Convert Shoppers

With SmartVideo, online retailers acquire new customers and drive repeat purchases with highly targeted, personalized video ads that shift consumer interest away from competing sites and bring consumers back. SmartVideos are generated in real time and personalized based on key data attributes to deliver a unique ad to every individual and reach the most valuable prospects.

Proven SmartVideo Impact:

Learn how Saks Fifth Avenue brings back shoppers with personalized video ads

Improve Shopper Experience

SmartVideo advances interconnected retail initiatives by enriching your onsite and mobile experiences. A video-first approach that curates of-interest video content and personalized recommendations for the shopper makes your owned media channels a digital destination.

Proven SmartVideo Impact:

  • Improve shopper experience and NPS
  • Increase lifetime shopper value
  • Improve customer engagement and brand loyalty

Strengthen Shopper Loyalty

Personalized video solutions use your first-party data to boost loyalty marketing initiatives. Support new and additional purchases by offering personalized product recommendations, value-added services, promotions, and rewards based on a consumer’s data profile.

Proven SmartVideo Impact:

  • Increase loyalty program adoption and engagement
  • Increase digital adoption
  • Increase revenue per shopper

Explore how Sears drives excitement for it’s rewards program

Resources & Blog Articles for Online Retailers


Customer Story: Top 10 Internet Retailer

A leading home improvement omnichannel retailer targets a highly relevant audience with personalized video advertising to drive incremental online sales.

Personalized Retail Customer Experiences Blog Post Header Image
Blog Post

Retail Customer Experiences Made Superior With Personalization

SundaySky's CEO Jim Dicso recently wrote a piece for Retail Customer Experience titled "Why Personalization Is Key For Retail Customer Experiences" in which he explained how retail brands can properly execute personalization strategies to add value for their customers.

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Retail Personalization in the Age of the Mobile Shopper

This report shows SundaySky's findings from surveying a group of mobile retail shoppers about their current mobile behavior and what type of personalization they would like to see in the future.