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Grocery
Grocery retailers experiencing challenges with today’s unprecedented circumstances invest in solutions that help innovate their brand, educate about grocery ecommerce, and grow their relationships with shoppers. SundaySky’s Video Experience Platform and domain expertise equip national and regional grocers to achieve step-change business results.
Grocers like Stop & Shop and Meijer, transform their grocery store advertising and weekly paper circular into video-powered experiences that drive performance. Grocery stores leverage existing brand assets for relevant dynamic videos using targeted messaging, real-time local promotions, store locators, loyalty messaging, and purchase history to connect with each consumer and drive in-store foot traffic.
Online grocery shopping trends accelerate the need for grocery retailers to educate shoppers about online shopping benefits and inform local markets about supermarket promotions on a national scale. The SundaySky Video Experience Platform enables grocers to showcase the convenience, safety, and time savings of online shopping, delivery services, and curbside pickup.
Whether promoting online grocery shopping with a payment partner or promoting a specific product, grocery stores can leverage co-op relationships to activate co-branded video experiences. Grocery retailers leverage dynamic video templates, existing brand assets, CRM data, and 3rd party audience segments to create co-branded videos that recommend relevant and/or seasonal productions infused with real-time offers and a path to purchase.