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Naked Wines

This video-powered experience demonstrates how Naked Wines delivers hyper-relevant messaging to educate shoppers about the membership program. This direct-to-consumer wine business used SundaySky’s Platform Experiment feature to quickly set-up, test, learn, and optimize unique selling propositions per audience group, resulting in over 40% lift across incremental sales, site visits, and conversions, as well as a 40% reduction in cost per acquisition.