Banking / Welcome & Onboarding

Capital One | 360 Checking Onboarding

Capital One leverages SundaySky’s SmartVideo Platform to explain the benefits of a 360 Checking® account to new customers to ensure clarity, comprehension and engagement. The personalized video mentions the customer’s name, location and app usage.

Benefits

  • Increased adoption of digital tools
  • Top of wallet impact
  • NPS & J.D. Power ratings impact
  • Customer experience impact

Audience

New customers

Touchpoints

One week after opening an account

Channels

Email

Customer

Capital One

Industry

Banking

Solution

Welcome & Onboarding

More Solutions for Banking


More Examples of Welcome & Onboarding