Healthcare

1-800 Contacts | A Customer Testimonial

Phil Bienert, CMO at 1-800 Contacts, shares how the direct-to-consumer, online brand is elevating its customer experience at moments of consideration and choice with video-powered experiences. Taking an already personal experience to customers – their vision – and enhancing it with an individualized, video-powered experience creates a direct connection during an important moment in the customer’s eye healthcare. This focus on customer-centricity is proven by the brand’s Net Promoter Score in the 80s.